TROFI Food & Beverage
Remarkable impact for Food & Beverage businesses through inspired investment
From first developing real estate, to commercially growing crops, the natural progression for Sisban was to expand into serving food to customers at the table. From 2016, we started investing heavily in the food and beverage sector by creating our own unique brands and also acquiring controlling stakes in other well established ones. We now have a restaurant portfolio that covers a full suite of tastes, across different market segments, serving the key international markets of London, New York and Riyadh.
Our Food & Beverage Businesses
Beatnic
100% Plant-based and vegan restaurant.
Al Majles Alkhaleeji
Traditional Khaleeji all-day dining.
Woop!
The naughty juice bar.
The Gentlemen Baristas
A London based British start up coffee company.
Nagwa
A mix of traditional & contemporary sweets.
Chestnut Bakery
Celebrating international baking traditions.
Lunchroom
Elevated Social Dining.
Habra
The quintessential beef canteen.
Gun Bun
Pocket sandwiches harnessing the flavours of the Josper.
Over Jar
A unique chocolate dining experience.
Leila
Casual Lebanese all-day dining.
Khayal
Traditional Turkish cuisine.
Century Burger
Gourmet, hand-made burgers.
The Levant Bakery
Middle-Eastern bakery with a focus on oven-centric cooking.
Targeting brands with global growth potential and a deliverable execution plan.
- •
Teaming with local partners to leverage deep local market knowledge for the benefit of our business and our communities.
- •
Building a strong infrastructure on which to base operations and to grow our brands globally.
- •
Prioritising team training, development and incentivisation.
- •
Acquiring deep sector and market expertise and exchanging knowledge within our network.
- •
Driving continuous improvement across our operations.
